ecommerce
Estimates show that by the year 2040, e-commerce will account for 95% of all shopping. Given the recent growth, that doesn’t sound too far-fetched, does it? But here’s the sad truth. These are remarkable developments. Yet, most…
It doesn’t make sense. You spent months preparing for relaunching your ecommerce store. You even paid boatloads of cash to various professionals to get your website right. You had high expectations. Except, you can’t seem…
The lowdown on contextual commerce Remember when the Washington Post received backlash for embedding ‘buy’ buttons in articles that mentioned certain products shortly after the newspaper was acquired by Amazon? That’s an example of contextual…
Admit it. 2020 was a train wreck you didn’t see coming. The pandemic accelerated the adoption of digital commerce in 3 months. Meanwhile, there was a revolution in customer attitudes and behaviors. The result? Most…
Over the years, demand has surged for specialty digital roles such as Search Engine Marketing (SEM) and interaction design as digital customer contact channels become more sophisticated. Conversation design could be the next major milestone…
It's frustrating. You've spent a boatload of cash on customer service tech — chatbots. Unfortunately, your customer service department is still overwhelmed and overworked. And yet, here you are. Still dealing with customer queries that…
Whether you are a fan of the digital revolution or think it’s all evil, we are a society driven by digital technology. It has and will continue to shape the way we live, work, and…
In under two months, ecommerce growth accelerated by 4 to 6 years as a direct result of the COVID-19 pandemic with consumers across the globe turning to digital channels to buy everything from groceries to…
Today’s B2B buyers expect and require the same customer-centric digital commerce experiences as they encounter in their consumer lives. Nearly 90% of industrial good buyers use the internet to search, qualify, evaluate, and select suppliers.…
