In a span of 8 weeks, global usage of ecommerce has surpassed projections for two to three years out. Across Europe and North America, consumer behavior shifted quickly to relying on digital channels to fulfill…
As we enter week 6 in social isolation, our dependence on ecommerce remains vital. Consumers are turning to new channels and brands to purchase as their preferred retailers struggle to keep up with demand. Think…
In the last 3 months since the coronavirus began, online retailers and brand sites have seen an increase of 8.8% in online shoppers and 52% in total sales compared to 2019. As social distancing becomes…
In this data-driven world, marketing technology has made it easier for us marketers to identify, target, and engage both suspects and prospects that are likely to make the best customers. We can reach a large…
Guided selling is no longer just a fancy, nice-to-have feature. It has become a mandatory asset for businesses that want to attract, satisfy, and retain customers. Given the dizzying array of products and services and…
PODCAST
On the Amazon Effect, winning in B2B ecommerce, and the mid-market playbook
Jason Nyhus of Shopware and James Novak discuss missed ecommerce opportunities, how top businesses excel online, and why Amazon shouldn’t be your benchmark.