Imagine browsing an online store in search of the perfect pair of sneakers. As you navigate, you're met with dozens of color combinations, lace material choices, and design patterns. The entire experience is overwhelming.Now, imagine…
Consumers are looking for a smooth, personalized online shopping experience that helps them find the right solution to what they need or want. Additionally, they want the experience and connection you can get with an…
In today's crowded online marketplace, customers often find themselves lost in a sea of search engines, navigating endless paths and hoping they land on the product that matches their imagination. It could be a stand…
Understanding Guided Selling Customers want personalized interactions, proactive service, and sales reps who understand their needs. In fact, 66% of consumers surveyed in a Salesforce State of the Connected Customer survey expected businesses to understand…
Guided selling is no longer just a fancy, nice-to-have feature. It has become a mandatory asset for businesses that want to attract, satisfy, and retain customers. Given the dizzying array of products and services and…
Out of the many aspects that can influence a customer’s decision-making behavior, one of the major factors is gender. Men and women approach shopping with different motives, perspectives, rationales, and considerations. There is a decade…