Zoovu

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The original sin of B2B ecommerce and how companies can fix it by embracing true product discovery
This article was written by Julie Mall, Global Vice President of Solutions at Zoovu and ecommerce Industry veteran Beyond search: What’s is missing from B2B ecommerce and why it’s product discovery What does product discovery…
Ecommerce Product Advisor (5 Examples in Action)
Online shopping can be tough for potential customers to navigate. They scroll through pages of products and read countless reviews. Still, they may not be sure what the perfect purchase is. This overwhelm can stop…
5 Winning Product Bundling Strategies for 2024
Product bundling remains a cornerstone ecommerce strategy for boosting average order values, improving conversion rates, and refining your customer’s purchasing journey. Yet, traditional bundling strategies often miss the mark.  Do ecommerce managers need to get…
12 Ecommerce Product Finder Examples to Inspire You
Intuitive ecommerce product finders are valuable digital tools for online brands. These interactive guides streamline the shopping experience and provide product recommendations tailored to each customer's unique use case and preferences. Rather than overloading browsers…
product QA
7 Examples of Ecommerce Shopping Assistants
For online shoppers, endless product choices have become the norm. But navigating overwhelming ecommerce catalogs often leads to analysis paralysis. That prevents customers from confidently selecting items that align with their needs. Streamlining this experience…
6 Types of Brands That Need Guided Selling (+ Examples)
Online shopping has never offered more opportunities for customers. They have access to all kinds of products from every retailer with a website. But this overwhelming abundance of choices also introduces problems. Analysis paralysis and…
A brief guide to ontologies, the fuel that powers ecommerce AI 
Ontologies are a central component of machine learning, but what exactly are ontologies and how do they work? In this article, we will demystify ontologies and explain how these data models make powerful discovery experiences…
Choosing an Ecommerce Product Finder for Your Store
The Ultimate Guide to Choosing an Ecommerce Product Finder for Your Store
Picture a customer landing on your website, eager to explore a wide range of products. Their excitement is clear at first. However, as they browse and click through various options, the sheer volume of choices…
Complex sales CPQ
Navigating Complex Sales in B2B Ecommerce with CPQ Software
Qualifying a B2B lead is a process that requires a longer sales cycle and often includes conversations with multiple stakeholders. Additionally, enterprise-level sales typically come at a higher price point, which often requires more time…