Product Discovery

dmexco 2022 takeaways
DMEXCO 2022: 4 Key Takeaways
With conferences back in full swing, Zoovu joined SAP as a co-exhibitor at DMEXCO 2022 in Cologne, Germany. DMEXCO, short for Digital Marketing& Experience Conference, is Europe’s leading digital marketing conference focused on creating a…
Foolproof AOV strategies and tactics
AOV Strategies: 3 Foolproof Tactics to Consider for Increasing AOV
Alright, so your digital sales strategy is hitting most of your KPIs – traffic, conversation, etc, but for some odd reason, the checkout quantity of each of your online customers is not as high. Don’t…
SAP Taps Zoovu to Participate in Prestigious SAP.io Program for Spring 2022
Creating and strengthening partnerships is at the core of my role as the SVP of Global Alliances and Channels here at Zoovu. This spring, we launched our global partnership with SAP, the market leader in…
Shoptalk 2022: Zoovu’s Key Takeaways from Retail’s Biggest Conference
In late March, Zoovu joined over 10,000 attendees who took Las Vegas by the shopping cart at Shoptalk 2022 looking to learn from the leaders of the retail ecosystem and identify the technology solutions that…
Opportunities to improve search experiences for mobile and omnichannel
5 Opportunities to Maximize Impact of Search for Better Ecommerce Experience & Performance 
It’s time to be honest as ecommerce professionals: search goes beyond search engines like Google, Bing, or DuckDuckGo-- your ecommerce site is its own search engine.  Customers enter your website and start a search and…
Challenges with ecommerce personalization without cookies
Overcoming Cookieless Ecommerce Requires Conversational Search
As Google Chrome prepares to phase out the third-party cookie by 2024, marketers are scrambling to find new ways to provide a personalized e-commerce experience while ceding to consumers’ data privacy concerns.  Before, marketers used…
Mobile Commerce Search: 3 Opportunities to Improve Product Discovery
It’s probably happened to you.  You forgot a special occasion or something you needed to buy.  The realization fills you with horror.  Time is running out, so you buy it online at the last minute,…
How product discovery and conversion improve with a robust visual commerce strategy.
Visual Commerce: 5 Business Opportunities to Improve Product Discovery and Conversions (+ Why It’s Important)
Imagine being stuck in traffic with nowhere to go. Everything is at a standstill. As you scroll through social media, you see the page to your favorite pizza place. You stop scrolling. The pictures on…
How to incorporate social commerce in your product discovery strategy.
Product Discovery in Social Commerce: Why You Need It (+ How to Improve and Drive Conversions)
You’ve probably done it before. A special occasion is coming up, and you don’t know exactly what to get.  All you have is an idea.  You haven’t yet figured out the specific product you want. …