Product Search & Discovery

Product Finder vs. Product Quiz: What’s the Difference? (+ What It Means for your Business)
Too much of a good thing is a bad thing. It sounds cliche, doesn’t it?  Well, it isn’t—especially when it comes to your customers and the number of options they have.  Many eCommerce businesses struggle…
10 elements for best-in-class ecommerce search experience
Ecommerce Search Experience: 10 Elements to Be Best-in-Class
It’s common that consumers choose to shop online for its convenience. But as eCommerce continues to thrive and more options are available, they now also prioritize discovery. According to Kantar’s The State of Ecommerce 2021…
How product discovery and conversion improve with a robust visual commerce strategy.
Visual Commerce: 5 Business Opportunities to Improve Product Discovery and Conversions (+ Why It’s Important)
Imagine being stuck in traffic with nowhere to go. Everything is at a standstill. As you scroll through social media, you see the page to your favorite pizza place. You stop scrolling. The pictures on…
Learn about 7 best practices for visual configurators and how they improve CX.
Visual Configurators: 7 Best Practices For Your Business
Visual configurators are all the rage.  Okay. Maybe not for all ecommerce businesses —but they should be.  Visual or 3D configurators have a massive positive impact on user experience. But why?  The longer a buyer’s…
How to incorporate social commerce in your product discovery strategy.
Product Discovery in Social Commerce: Why You Need It (+ How to Improve and Drive Conversions)
You’ve probably done it before. A special occasion is coming up, and you don’t know exactly what to get.  All you have is an idea.  You haven’t yet figured out the specific product you want. …
Product Bundling 101: The Missing Key to Your Product Search Discovery Strategy
Peanut butter and jelly. Bacon and eggs. Macaroni and cheese.  You’re probably wondering what this is all about.  If you’re confused, don’t be.  Some things just go together.  No matter how much the world changes,…
live shoppings vs virtual commerce difference
Live Stream Shopping and Virtual Commerce: A Short Guide for Ecommerce Businesses
There's nothing new under the sun. Is that a controversial statement? Probably.  Live stream shopping or Live Commerce has been around for decades.  Don't believe it?  The funny thing about "live commerce" acting like it's…
ecommerce site search strategy
7 Ecommerce Site Search Strategies: Best Practices to Improve Your Conversion Rates
Focus on the big things.  That sounds like great advice, right? Until it isn’t.  You’ve probably spent time and money on the ‘big things’ like a well-designed website.  What’s more, you consistently spend money on…
recommendation engine types ecommerce
Ecommerce Product Recommendation Engine: What Is It & How Does It Work?
Variety is the spice of life.  Having too much variety can get pretty confusing and frustrating.  Think about how it feels when you browse on Netflix for hours trying to figure out what show to…