Product Search & Discovery
The acceleration of digital maturity across industries, regardless of end-user, continued to push boundaries and break the status quo in 2021. Whether it’s a B2B buyer preferring a self-service environment for configuration or a consumer…
You’ve probably done the same thing before. It’s been more than two hours, and you’ve yet to decide which piece of furniture you want to buy. You thought shopping online would’ve been faster than going…
As Google Chrome prepares to phase out the third-party cookie by 2024, marketers are scrambling to find new ways to provide a personalized e-commerce experience while ceding to consumers’ data privacy concerns. Before, marketers used…
Too much of a good thing is a bad thing. It sounds cliche, doesn’t it? Well, it isn’t—especially when it comes to your customers and the number of options they have. Many eCommerce businesses struggle…
It’s common that consumers choose to shop online for its convenience. But as eCommerce continues to thrive and more options are available, they now also prioritize discovery. According to Kantar’s The State of Ecommerce 2021…
Imagine being stuck in traffic with nowhere to go. Everything is at a standstill. As you scroll through social media, you see the page to your favorite pizza place. You stop scrolling. The pictures on…
Visual configurators are all the rage. Okay. Maybe not for all ecommerce businesses —but they should be. Visual CPQs or 3D configurators have a massive positive impact on user experience. But why? The longer a…
You’ve probably done it before. A special occasion is coming up, and you don’t know exactly what to get. All you have is an idea. You haven’t yet figured out the specific product you want. …
Peanut butter and jelly. Bacon and eggs. Macaroni and cheese. You’re probably wondering what this is all about. If you’re confused, don’t be. Some things just go together. No matter how much the world changes,…
