Visual Configurators
Alright, so your digital sales strategy is hitting most of your KPIs – traffic, conversation, etc, but for some odd reason, the checkout quantity of each of your online customers is not as high. Don’t…
“Show me, don’t tell me”—that’s the modern B2B sales cycle in a nutshell. Especially when it comes to software purchases, closing deals depends less on the salesperson making a charismatic pitch and more on their…
The acceleration of digital maturity across industries, regardless of end-user, continued to push boundaries and break the status quo in 2021. Whether it’s a B2B buyer preferring a self-service environment for configuration or a consumer…
You’ve probably done the same thing before. It’s been more than two hours, and you’ve yet to decide which piece of furniture you want to buy. You thought shopping online would’ve been faster than going…
You’ve probably experienced it before. The sinking feeling after buying something online that didn’t live up to its photographs. And no matter how hard you try to shake it, the result is unavoidable—you’ve got buyer’s…
It only gets better. Admittedly, that’s an ironic statement given the recent global health crisis. But it’s not all doom and gloom. So what’s the silver lining? The recent global health crisis turned the eCommerce…
It’s common that consumers choose to shop online for its convenience. But as eCommerce continues to thrive and more options are available, they now also prioritize discovery. According to Kantar’s The State of Ecommerce 2021…
Visual configurators are all the rage. Okay. Maybe not for all ecommerce businesses —but they should be. Visual configurators have a massive positive impact on user experience. But why? The longer a buyer’s journey, the…