As digital commerce evolves, so does the technology used to deliver better customer experiences and the composable product configurator market is advancing in rapid speed to meet market needs. Today’s environment requires scalable and intuitive…
Alright, so your digital sales strategy is hitting most of your KPIs – traffic, conversation, etc, but for some odd reason, the checkout quantity of each of your online customers is not as high. Don’t…
“Show me, don’t tell me”—that’s the modern B2B sales cycle in a nutshell. Especially when it comes to software purchases, closing deals depends less on the salesperson making a charismatic pitch and more on their…
The acceleration of digital maturity across industries, regardless of end-user, continued to push boundaries and break the status quo in 2021. Whether it’s a B2B buyer preferring a self-service environment for configuration or a consumer…
You’ve probably done the same thing before. It’s been more than two hours, and you’ve yet to decide which piece of furniture you want to buy. You thought shopping online would’ve been faster than going…
You’ve probably experienced it before. The sinking feeling after buying something online that didn’t live up to its photographs. And no matter how hard you try to shake it, the result is unavoidable—you’ve got buyer’s…
Looking ahead to the 2025 holiday season — the biggest sales of the year — many brands start thinking about offering a personalized shopping experience for their customers to maximize sales. That's a smart move…
Estimates show that global medical healthcare eCommerce is anticipated to be over $435 billion by 2025. So what does that mean? B2B Ecommerce For Medical Devices and Supplies is now more critical than ever. What’s…
It’s common that consumers choose to shop online for its convenience. But as eCommerce continues to thrive and more options are available, they now also prioritize discovery. According to Kantar’s The State of Ecommerce 2021…
PODCAST
On the Amazon Effect, winning in B2B ecommerce, and the mid-market playbook
Jason Nyhus of Shopware and James Novak discuss missed ecommerce opportunities, how top businesses excel online, and why Amazon shouldn’t be your benchmark.