Shoppers

Chatbots and digital assistants are making e-commerce shopping much more conversational.
Conversational Commerce: How Technology & Shoppers Have Changed E-Commerce
Chatbots and digital assistants have made their entrance into our lives. And many experts are convinced that they’re here to stay. These technologies take e-commerce to a new, much more conversational level that is “contextual…
How To Boost Your E-Commerce Holiday Sales with Gift Finders
What is often dubbed the "the most wonderful time of the year” is also a time that's fraught with stress for many. Gift shopping and finding the right presents is still one of the biggest…
Turn your visitors’ intent into revenue with conversational AI for eCommerce.
Convert High-Intent eCommerce Shoppers With Conversations
High-intent shoppers are a marketer’s dream. They don't kick tires or browse your website at random. All they want is to make a quick purchase, and they're more likely to convert. But they're also the…
Many online shopping problems can be solved by addressing the pain points of your potential customers
Solve the 7 Biggest Problems of Online Shoppers
If you find yourself having difficulties getting visitors to buy from you and are not selling as much as you would like to, chances are you are not addressing the online shopping pain points of…
Humanizing Digital 2020 – What Consumers Expect From You Today [Report]
Today's consumers suffer from choice overload. They expect interactive purchase decision support and recommendations from brands and retailers, says report. Who would have predicted that the internet could make some things less convenient? Don’t get…
Understanding the 3 Types of Consumer Buying Decisions
To successfully reach their target market, and improve interactions with customers, marketers need to understand just how much effort and time consumers put into decision-making. Decision-making is both an art, and a science, which has…
4 Key Elements of a Frictionless Shopping Experience
“Frictionless Shopping” provides users with a seamless, streamlined shopping experience that doesn't require the user to think too much, otherwise known as reducing a user’s cognitive load (Larry Brangwyn, Head of User Experience at UX…
3 Ways To Increase Online Shoppers’ Buying Confidence by Providing Advice
If you’re selling goods or services to people, there’s one thing I know you want: More customers. That’s a given. So, how do you get more customers? Providing advice and branding yourself as expert plays…
Shopper types
Are You Prepared For The 4 Types of Shoppers Coming To You?
At any given moment there are 4 different types of shoppers coming to your store. Depending on the product domain, their intentions, preferences and product knowledge, they want to explore and navigate your store in…