Personalization

Composable product configurator guide
A Quick Guide to the Composable Product Configurator Market
As digital commerce evolves, so does the technology used to deliver better customer experiences and the composable product configurator market is advancing in rapid speed to meet market needs. Today’s environment requires scalable and intuitive…
internet of behaviors meaning
Understanding Internet of Behavior (IoB) and Why It Matters in 2023
The world of digital commerce is in a state of accelerated change, for better or for worse, which means, to stay ahead, we need to become aware of what exactly is changing, or rather, where…
2022 trends
2022: 4 Key Trends in Content Discovery to Remember
As 2022 comes to end, it’s impossible to ignore global markets faced numerous challenges from supply chain issues, growing inflation, labor shortages, and a looming recession. Yet, businesses took these challenges head-on and made significant…
Conversational Commerce in 2021: 5 Best-In-Class Examples
The acceleration of digital maturity across industries, regardless of end-user, continued to push boundaries and break the status quo in 2021. Whether it’s a B2B buyer preferring a self-service environment for configuration or a consumer…
What is the difference between a 2d and 3d configurator
3D Configurators vs 2D: Which is Best? (+ Examples)
You’ve probably done the same thing before. It’s been more than two hours, and you’ve yet to decide which piece of furniture you want to buy. You thought shopping online would’ve been faster than going…
Tips to help customers find the perfect gift and drive holiday sales
9 Tips to Help Customers Finds Perfect Gifts & Drive Your Holiday Sales Like Crazy
Digital Commerce 360 recently revealed that “the pandemic pushed more shoppers online to buy gifts over the holidays in 2020, resulting in higher-than-ever online sales growth and penetration.” In the U.S. particularly, “shoppers spent $201.32…
2021 consumer behaviors for holiday shopping and gifting
Gift Consumers’ Behaviors 2021: What They Actually Want
“The pandemic pushed more shoppers online to buy gifts over the holidays in 2020, resulting in higher-than-ever online sales growth and penetration: U.S. shoppers spent $201.32 billion online during the holiday shopping season last year,…
How to create personalized product bundle strategy
Product Bundling Strategy: Create Personalized Bundle Strategy
It’s frustrating isn’t it?  When you put all your effort into a particular strategy but nothing goes as planned.  Think about your product bundling strategy.  You know you’ve covered the product bundling basics but there’s…
Holiday 2021 ecommerce marketing trends
Gift Finders & Configurators Make Holiday Shopping Actually Personal in 2024
Looking ahead to the 2024 holiday season — the biggest sales of the year — many brands start thinking about offering a personalized shopping experience for their customers to maximize sales. That's a smart move…