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dmexco 2022 takeaways
DMEXCO 2022: 4 Key Takeaways
With conferences back in full swing, Zoovu joined SAP as a co-exhibitor at DMEXCO 2022 in Cologne, Germany. DMEXCO, short for Digital Marketing& Experience Conference, is Europe’s leading digital marketing conference focused on creating a…
Shoptalk 2022: Zoovu’s Key Takeaways from Retail’s Biggest Conference
In late March, Zoovu joined over 10,000 attendees who took Las Vegas by the shopping cart at Shoptalk 2022 looking to learn from the leaders of the retail ecosystem and identify the technology solutions that…
Product Configurator benefits for manufacturers and suppliers
Product Configurators: 5 Key Advantages for B2B Ecommerce (+ How to Leverage Them)
You’ve probably experienced it before.  The sinking feeling after buying something online that didn’t live up to its photographs.  And no matter how hard you try to shake it, the result is unavoidable—you’ve got buyer’s…
Product Bundling 101: The Missing Key to Your Product Search Discovery Strategy
Peanut butter and jelly. Bacon and eggs. Macaroni and cheese.  You’re probably wondering what this is all about.  If you’re confused, don’t be.  Some things just go together.  No matter how much the world changes,…
The customer journey and experience you deliver are your most important differentiators.
Digital Customer Journey: 4 Key Steps to Optimize & Grow Sales
Today, an increasing amount of customers is turning to digital channels to self-educate about products and services. They’re either waiting until much later in the buying process to speak with a salesperson or not at…
Curated Commerce – Key to Positive Shopping Experiences in a Digital World
The shift to digital storefronts and the rise in the sheer number of products flooding those digital shelves is not ideal. Not for buyers and not for sellers. Offering a large amount of choice, without…
Discover 15 key factors affecting customer satisfaction in a more personalized customer experience.
15 Key Factors Influencing Customer Satisfaction
If you’re a longtime reader of this blog, you may have noticed that we emphasize the importance of a seamless, personalized customer experience across all touch points. Zeroing in on customer experience has a couple…
4 Key Elements of a Frictionless Shopping Experience
“Frictionless Shopping” provides users with a seamless, streamlined shopping experience that doesn't require the user to think too much, otherwise known as reducing a user’s cognitive load (Larry Brangwyn, Head of User Experience at UX…