Digital Transformation
The more things change, the more they stay the same. But do they? Not really. Customer expectations are evolving, and B2B (Business-to-business) Ecommerce is shifting. B2B eCommerce sales are expected to grow by 10% annually…
Ecommerce brands that know how to harness the power of unstructured data understand their customers’ expectations, offer pinpointed product recommendations, deliver exceptional customer experience, and grow their businesses. But unfortunately, not many brands have really…
It’s common that consumers choose to shop online for its convenience. But as eCommerce continues to thrive and more options are available, they now also prioritize discovery. According to Kantar’s The State of Ecommerce 2021…
The more data you have, the better. But is this statement true? Here’s the reality. Too much data can sometimes become a liability. Wait! But how is that possible? According to Forrester, more than half…
You can’t escape it. Whether you’re a B2B or B2C brand, you need visual product configurators. But wait! Isn’t that a significant investment? Well, that depends on your perspective. Why? According to a study by…
Given the historic number of customers making online purchases and using streaming services during the COVID-19 pandemic, digital marketing and ecommerce teams are under increasing pressure to provide a reliable, user-friendly digital customer experience. Over…
It's frustrating. You've spent a boatload of cash on customer service tech — chatbots. Unfortunately, your customer service department is still overwhelmed and overworked. And yet, here you are. Still dealing with customer queries that…
Chatbots and digital assistants have made their entrance into our lives. And many experts are convinced that they’re here to stay. These technologies take e-commerce to a new, much more conversational level that is “contextual…
In under two months, ecommerce growth accelerated by 4 to 6 years as a direct result of the COVID-19 pandemic with consumers across the globe turning to digital channels to buy everything from groceries to…